Alice Ellis

Alice is passionate about building the strategic foundations that allow organisations to thrive and drive sustainable success. In a complex and crowded marketplace, she wants brands to be equipped to shine both on the inside and out. Alice’s area of expertise spans brand building and positioning, proposition and identity design through to culture and EVP work. She has led global programmes for diverse sector leaders such as Apple, IHG and Cunard alongside work for smaller start-ups and challenger brands.